Self-service advertising for small businesses
Learn about self-service advertising and how it can be an effective and affordable option for your online marketing plans.
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Resources to advertise your small business
Spreading the word about your business is key to attracting and retaining customers, connecting with your community, and boosting your reputation. Choose from dozens of advertising techniques to stand out and get ahead of the competition.
Advertise your business: top articles
Digital ads examples: a small business advertising guide
Here’s what you need to know about digital ads, along with six digital ads examples that demonstrate the formats available to you.
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How to create an effective advertising budget
Learn how to create a strategic advertising budget that helps you manage your spending, generate leads, and boost sales.
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What is a marketing strategy? Everything you need to know
What is a marketing strategy, how is it different from a marketing plan, and how can a small business owner create one? This guide covers it all.
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Why is advertising important for small businesses?
Why is advertising important? Learn how it significantly increases your brand’s exposure to relevant shoppers.
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5 examples to help you craft a slogan for business campaigns
What is a slogan for business, and how do you create one? Here’s what you need to know, along with five stellar examples.
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5 plastic surgery marketing tips to build your clientele
Discover five plastic surgery marketing ideas to reach potential patients and bring back previous clients.
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6 attorney marketing tips to take your firm to the top
Use this attorney marketing guide to define your firm's brand, gain the trust of potential clients, and generate new leads.
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6 effective customer engagement marketing strategies
Get people excited about your business with customer engagement marketing strategies for email, social media, and more.
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8 budget-friendly small business advertising ideas
Discover five ideas to build your small business advertising strategy, plus three tips to get you the most out of your ad campaigns.
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5 furniture advertisement ideas not to leave on the table
Discover five tactics you can add to your furniture advertisement strategy to generate leads and boost business.
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How to market a clothing brand in 8 strategic steps
Follow this guide to learn how to market a clothing brand that brings your fashion creations to life.
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What is A/B testing? 7 ways to optimize your campaigns
What is A/B testing? Learn how this technique works along with seven A/B testing examples to help your marketing efforts.
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Brand storytelling: how to tell a story that drives sales
Discover what brand storytelling is, why it’s important, and how you can use it to create a highly memorable brand.
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4 buyer persona examples to help you build your own
Creating buyer personas helps you zero in on your customer needs so you can meet them. Use these buyer persona examples to inspire your own.
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What is guerrilla marketing? 5 examples to grow your business
What is guerrilla marketing? Learn how to leverage it for your business and discover creative examples to jumpstart your next campaign.
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5 types of market segmentation to improve your reach
Learn why marketing segmentation works for small businesses and how market segments can help improve your customer reach.
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7 spa marketing ideas to engage new and returning clients
Try these spa marketing ideas to attract potential clients, keep current customers engaged, and improve customer loyalty.
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7 low-cost home services marketing and advertising tips
Discover four home services marketing strategies and three tips to run effective ads for your small business.
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5 brand elements you need to create a memorable brand
Discover five brand elements to help your small business stand out no matter your industry, plus find examples of successful brands.
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Law firm marketing: 6 steps for a stronger online presence
Law firms once turned to billboards and TV commercials to advertise. But times have changed. Discover law firm marketing tactics for the digital age.
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5 small business marketing strategies to grow your brand online
Discover five small business marketing strategies that have been shown to work for a wide range of businesses.
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How to create a professional services marketing plan
Discover 8 ways to find and reach the right customers with your professional services marketing plan.
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5 auto repair shop advertising ideas to generate leads
Use these five auto repair shop advertising ideas to take advantage of the opportunities that modern ads offer.
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