Podcasts

Hear from several business owners about how they use online reviews to strengthen their business practices, boost morale, and encourage customers to return again and again. Learn how to capitalize on your customer feedback to make lasting, positive changes.

In this episode, Emily is joined again by Yauss and Sascha of the Texas craft bakery Skull & Cakebones to take a deep dive into their mental health journeys and how it has impacted their business. They also provide tips on how to ensure you’re bringing your best, healthiest self to work.

Duran Central Pharmacy is more than just a place to pick up a prescription—it's also home to a gift shop and beloved restaurant. Learn how owner Mona Ghattas caters to multiple audiences and has kept what works but also evolved to keep up with the times.

Dogue Spa, a unique dog grooming salon in West Hollywood, California, does standard grooming, but it also uses color to make dogs look extra snazzy. Humans and dogs alike have been known to treat Dogue as a second home, where customers trust the experienced staff to go above and beyond.

The experience at Uncommon Closet—a tailoring and custom clothing business—is intentionally inclusive. Hear how the emphasis on creating a positive, gender-affirming customer experience has remained throughout the business’s evolution.

Nearly 30 years into his business, Starbright Floral Design owner Nic Faitos is still having fun and finding unique and creative ways to work with clients and celebrate flowers. Plus customer Ali S. shares what sets Starbright apart from other floral shops.

Tres Lecheria Bakery in Seattle makes one thing, tres leches cakes. After pivoting from an assortment of baked goods to just the most popular, find out how Kevin Moulder’s business took off in some unexpected directions.

Owners Yauss and Sascha of Skull & Cakebones have made their bakery a haven for all kinds of people. Hear how they’ve baked their own personal experiences and beliefs into their small business, creating a safe space in their community.

The staff of Robbins Brothers connects customers with their dream piece of jewelry. Tune in to hear Kevin’s engagement ring shopping experience and how General Manager Charlotte helps foster a positive environment within what can be an intimidating realm of jewelry shopping.

Yelp Social Media Manager Lara Betthauser shares tactics for managing your social media pages effectively—plus how to get over the scary idea of video content by using existing resources: your employees.

Through a well-educated staff and a careful selection of products, Keith Zeiler has grown a dedicated following at his boutique pet store Paws on Chicon, with two locations in Austin, Texas.

Farm Ale Brewing Co. stays true to the history of its old schoolhouse, while brewing exceptionally good beer. Listen in to hear how they’re keeping things small and local to ensure the highest quality ingredients while supporting other local businesses in the area.

Emily sits down with Gabi and Aimee—two Yelp employees who got their start as community managers—to discuss the importance of community and explain the inner workings of local Yelp networks.

Nola Bliss Massage Therapy starts making clients comfortable before they even walk in the door. Hear how owner Sara has scaled from her solo operation to over 20 massage therapists and what keeps reviewer Swati coming back.

In this episode, Emily is joined by Yelp’s San Diego community manager, Anne, to chat about creating video content for social media. Anne shares actionable tips—including how to get that perfect shot and the benefits of scheduling apps—to help you level up your content.

Employees are your best brand ambassadors; they spread the mission and values, and they play a role in creating a great place to work. Join celebrated winery Cakebread Cellars in this episode to learn about developing workplace culture, hiring practices, and implementing team values in business.

CALA, a Mediterranean oasis in the middle of the Arizona desert, is making an impact with its quality cuisine, customer communication, and exceptional service. Hear from GM Robert Meir about how he is building the team he credits with being ambassadors for the restaurant’s values.

For many entrepreneurs and business owners, it might seem impossible to balance the demands of the business with your own mental health needs and personal wellbeing. Tune in for advice on prioritizing your wellness and directly impacting your bottom line and online reputation.

Becoming a go-to spot takes consistency and a memorable experience. Hear the divide-and-conquer strategy that's made boutique plant company The Juicy Leaf a leader in the Los Angeles scene, plus listen in on the challenges they’ve faced along the way.

Marketing expert Elizabeth Sexton shares how Aligned Modern Health, a multi-location holistic wellness business, manages their online presence while subtly showing their customers the power of online reviews.

Auto House Tempe has changed the car industry's narrative by implementing thoughtful, personalized help. Reviewer Amber P. shares how Auto House became her family’s first choice for their auto needs.

Business owners often worry more about coming across polished than being themselves. In this episode, hear from media expert Shawn Walchef on the importance of being authentic and professionally raw online.

40 years ago, Toni and her uncle bought Rudy’s Bakery in Queens. Hear what reviewer Samantha loves most about Rudy's in this unique episode where we chat with the reviewer and owner together.

Online reputation matters and is a reflection of the work you do in person with your customers. In this episode, hear advice from business owners and consumers about how to engage with your online audience and build a strategy that reflects your business.